I spent four years as a dental nurse watching this happen every single day.
Before I built ClinicGrow, I was on the floor. I saw the post-it notes that fell off the screen. The emails that got buried. The "I thought she rang them back." I watched £3,000 implant cases walk out the door because nobody actioned a follow-up call.
After dental nursing, I spent seven years building websites and SEO for UK dental clinics. Same clinics. Same problem. Brilliant marketing. Patient sent through. Then, silence. The breakdown was never the marketing. It was always the front desk.
So I embedded inside one clinic for nine months. Mapped every failure point. Built, broke, rebuilt the system until leads couldn't slip through. That clinic group now runs five locations on it, soon to add a sixth in Milton Keynes. Two more independent clinics joined. This isn't another agency selling software, it's the system that should have existed when I was a nurse.
